Hi,

I'm Ismael Diaz, but please call me Isma. I'm an ACD / Art Director with a proven track record of 15+ years of experience in Advertising developing impactful campaigns for some of the world's most renowned brands.

In my career, I’ve worked and learned from the Multicultural Market (Mexican American) and Latin American Market. My journey has prepared me to solve creative strategy problems with a powerful focus on multicultural insights and nuances that drive brand awareness across all forms of cultural engagement. I thrive on crafting narratives and brand standards that captivate audiences and drive results.

My work covers different clients and categories. Automotive industry (Chevrolet, BMW, Peugeot, VW, Land Rover, and Jaguar), Beer (Miller Lite, Bud Light, Tecate, Tecate Light, Cerveza Indio), QSR (Domino's, KFC), CPG (Coca-Cola, Kraft), Retail (Gandhi Bookstores), Consumer Goods (Mattel; Scrabble, Max Steel, Barbie, Diva Stars, Matchbox, Fisher-Price, Power Wheels), Entertainment (DIRECTV, ESPN), Consumer Services / Business to Business (HSBC, IXE Banco), Electronics (LG, Motorola, GE), Nonprofit (AdCouncil, Best Friends, Donate Life), between some more.

Also, I have been recognized at some prestigious International festivals like the Clio Awards, FIAP, New York Festival, El Ojo de Iberoamérica, ADDY Awards, LIA, EFFIE, AHAA Awards, El Círculo de Oro from the Mexican Creative Circle, and Ogilvy’s Red Hot, among others.

You can reach me at ismaeldiazperez@gmail.com

Thanks for stopping by.